Privacy Policy
Effective Date: August 1, 2026
Luma Dental (“Luma,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the information you share with us. This Privacy Policy explains how information is collected and used when you visit the Luma Dental website.
Information We Collect
The Luma Dental website is intended to provide general information about our organization, affiliated dental practices, and the services we offer. At this time, the website does not provide online appointment scheduling, patient portals, or other interactive patient services.
We may collect limited personal information that you voluntarily provide if you contact us by email or through any contact information displayed on the website. This information may include:
- Your name
- Email address
- Telephone number
- The contents of your message
We also automatically collect certain non-personal information through standard website technologies, including:
- IP address
- Browser type
- Device type
- Pages visited
- Date and time of your visit
- General website usage information
This information is used in aggregate to help us understand how visitors use our website and to improve its performance.
How We Use Information
Any information you voluntarily provide is used solely to:
- Respond to your inquiries;
- Provide information you request;
- Improve our website and communications; and
- Comply with applicable legal obligations.
We do not sell, rent, or trade your personal information.
Text Messages & Email Communications
If you provide your contact information, we may send appointment confirmations, reminders, follow-up communications, and practice updates.
You may opt out of marketing communications at any time by following the unsubscribe instructions included in our emails or contacting us directly.
Cookies and Analytics
Our website may use cookies and similar technologies to improve website functionality and understand visitor activity.
We may also use website analytics services, such as Google Analytics, to collect anonymous information about how visitors interact with our website. This information does not identify you personally.
You can control or disable cookies through your browser settings. Please note that some website features may not function properly if cookies are disabled.
Sharing of Information
We do not sell your personal information.
To support the operation and administration of our business, we may share your information with affiliated companies, business partners, and service providers that perform services on our behalf. These services may include, but are not limited to:
- Patient outreach and communications;
- Appointment scheduling and reminder services;
- Customer support and call center operations;
- Marketing and patient engagement activities;
- Website hosting and information technology services;
- Data analytics and business reporting;
- Payment processing and administrative support; and
- Other operational, management, or professional services that support the delivery of our dental and business operations.
We may also disclose information if required by law or to protect our legal rights.
HIPAA
This website is intended for informational purposes only and does not collect protected health information (PHI) through online forms or patient accounts.
If you become a patient of one of our affiliated dental practices, your protected health information will be handled in accordance with that practice’s Notice of Privacy Practices and applicable federal and state laws, including the Health Insurance Portability and Accountability Act (HIPAA).
Third-Party Websites
Our website may contain links to third-party websites for your convenience. Luma Dental is not responsible for the content or privacy practices of those websites. We encourage you to review their privacy policies before providing any personal information.
Children’s Privacy
This website is not directed to children under the age of 13, and we do not knowingly collect personal information from children through this website.
Your Choices
If you have contacted us and would like to:
- Access the personal information we may have about you;
- Correct inaccurate information;
- Request deletion of your information where permitted by law; or
- Ask questions about our privacy practices, please contact us using the information below.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated Effective Date.
Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact:
Luma Dental
hello@lumacare.com
Corporate Headquarters:
104 West 40th Street 4th Floor
New York, NY 10018